AI-generated fitness programs are popping up everywhere on the cheap. As a result, AI will make fitness programming more accessible.

It will also make it lower quality and more generic.

Because that's all AI can do — compare you to patterns of what it believes other people trying to get fit should be doing based solely on what other people trying to get fit are doing.

Now, if you’re the average person — someone who doesn’t lift or do cardio regularly and is primarily motivated by weight loss — then being compared to average people trying to get fit might not be a stretch.

But If that’s not you, understand that AI will flatten you into an average person, doing average person things.

Robots will always fundamentally misunderstand you as a human when you're not like everyone else in the bucket it decides you belong in.

Buyer beware.

But here’s the other issue, I see coaches trying to scale beginning to outsource your results to AI in order to take on more clients to hit their revenue goals while minimizing work hours.

No shade, we all have bills to pay.

However, keep in mind — as an informed consumer — that if you find a bargain price for coaching now, this is likely the trade-off you’re making.

AI bots are writing your programs and responding to your check-ins based on their generalizations, rather than the nuance of your actual experience and goals.

Then, just last week, the app I've used for more than a decade to coach my athletes and deliver their programs released an optional Al component called "FitMetrics" that promises to help coaches take on more clients without adding more work hours.

The promise being that one coach can comfortably coach 100+ people.

Um, no.

Call me an oldster but when I hire a coach it's because I want an expert human who understands nuance guiding me - not some robot flattening me into a one-dimensional average person telling me to be more average.

And when I polled my audience on Instagram — asking them if they would be okay with paying for coaching if it was really just AI doing the work — BIG SHOCKER: 100% of people said "no."

So let me just go on record now:

I have never and will never use Al to respond to client check ins, provide coaching or feedback, or to generate or even assist with the generation of training programs for my clients.

And even as an expert myself, I will never outsource my own coaching to Al. Humans are better at being humans than Al will ever be.

Yes, AI will likely replace many coaches.

It’ll replace the ones chasing profits over depth.

It’ll replace the ones who only coach average people happy with average results.

However, it will not replace the great ones. They have something that AI cannot replace.

-A

P.S. I've got 3 coaching spots open. Ready to stop being told how to be more average by a machine? Looking to bring a bit more humanness into your personal journey? Read about my current coaching offers here or take this quiz to find your perfect fit.

P.O. Box 601, Clarksburg, MD 20871
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